I am glad to hear that you are distributing nicely books and magazines. The more we sell books, the more we advance in KC, and the more we help others to have solid information how they may take advantage of their human form of life and achieve the supreme perfection. So I want that you should now increase very greatly this selling of books and literatures.

I am very glad to hear all the good news, especially that you want to sell books more and more. That is the best preaching work; each book sold means there is some practical effect of preaching, there is some tangible progress. So try to sell books as many as possible in your country, and in this way, so long you remain active but not for your personal sense-gratification, so long you remain active only satisfying Krishna's senses, then this movement will be successful without any doubt. As soon as someone wants to satisfy his own senses, then he fails at everything.

Actually producing and distributing books is our most important engagement, all other engagements culminate in this one end--distribution of books.

I understand from Karandhara that you are one of the most staunch supporters and workers for distributing our books and I assure you that it is the highest service to my Guru Maharaja. Thank you very much.

So I am always emphasizing book distribution. It is the better kirtana. It is better than chanting. Of course chanting should not stop, but book distribution is the best kirtana.

I am especially pleased at how you are distributing our books, particularly to the schools and universities. This program is so important and should be increased more and more. We want to flood the world over with our books. So go on in this way and Krishna will surely bless you.

Actually this book production is most important, and you have pleased me very much. Just go on and flood the whole world with these Krsna books.

So I am very pleased with your activities. Now continue and increase. Everyone will want our books. We will always have customers. This is Caitanya Mahaprabhu's mercy.

Your report of the book distribution there is very encouraging. Make program to distribute our books all over the world. Our books are being appreciated by learned circles, so we should take advantage. Whatever progress we have made, it is simply to distributing these books. So go on, and do not divert your mind for a moment from this.

So that is the real preaching, selling books. Who can speak better than the books? At least whoever buys, he will look over. If you have to sell books, do it by hook or by crook. The real preaching is selling books. You should know the tactic how to sell without irritating. What your lecture will do for three minutes, but if he reads one page his life may be turned.

The results show that there is no limit to our book distribution. Our books are qualified to be distributed unlimitedly.

(S.P.L. to Ramesvara dasa 18/1/76)

The word kriyasu, meaning "by manual labor" or "by work," is important in this verse. One should engage in practical service to the Lord. In our Krsna consciousness movement, all our activities are concentrated upon distributing Krsna literature. This is very important. One may approach any person and induce him to read Krsna literature so that in the future he also may become a devotee. Such activities are recommended in this verse. Kriyasu yas tvac-caranaravindayoh. Such activities will always remind the devotees of the Lord's lotus feet. By fully concentrating on distributing books for Krsna, one is fully absorbed in Krsna. This is samadhi.

These books are the life of human society. Others may be disturbed, but they cannot disturb this Srimad-Bhagavatam. Let any man come, but here they cannot touch. We are putting these books for deliberation before the topmost thinkers of human society. Therefore, I have to see that in all languages all of our books are published. If we strain, and if he takes one book home, some day people will come to understand what valuable knowledge they have received. It is transcendental literature. Nobody can challenge it. It is done so nicely, without any spot, the spotless Purana. Please continue like this to print books in all the languages for the benefit of suffering, misdirected humanity.

Please print as many books as possible, this is my real pleasure. By printing these books of our Krsna Conscious philosophy in so many different languages we can actually inject our movement into the masses of persons all over the world, especially there in the western countries and we can literally turn whole nations into Krsna Conscious nations.

Anyway, print books, distribute profusely, and that will be the best preaching work. What will your three minutes' preaching do?--but if they buy one book, it may turn their life.

Yes, that is a good proposal, print many many books in African language and distribute widely, that is real preaching work. If you sell a book to someone, that is better than your speaking to them--what will your three minutes' preaching do? But if they read a book it may turn their life.